Greater Greater Washington

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Once a bank and a nightclub, historic F Street building readies for next step

"Is this a nightclub, again?" a passerby asked last week, walking along the 900 block of F Street NW. "Nope, DC Preservation League party," a middle-aged man said as he walked through the wood doors to the Equitable Building at 915 F Street NW, formerly the Platinum nightclub.


Exterior of the Equitable Building at 915 F Street NW. Photo by the author.

Once an innovative community bank, the property has been vacant for the past year. Douglas Development Corporation purchased this historic building last fall and plans to redevelop it, potentially as part of an emerging fashion district in the area.

"This is a significant building to F Street," said DCPL's Executive Director Rebecca Miller. "It's a mix of eclectic and classic architectural styles that over the years has maintained its integrity. This is one of only 15 interiors designated an historic landmark in the city."

"People cherish their recent memories of this building as a nightclub, but this was one of the first progressive community banks in Washington," said John DeFerrari of Streets of Washington, who attended the Preservation League fundraiser.

According to DeFerrari, the Equitable Co-Operative Building was built in 1912, and was the headquarters for the Equitable Co-Operative Building Association. Equitable was a pioneering thrift institution co-founded by John Joy Edson, a leading financier and philanthropist who believed that facilitating home ownership would provide stability to the city by improving its housing stock.

In 1985, Equitable moved out of the city. A nightclub called The Bank moved into the space and proceeded to remove the mahogany teller counters to make space for a dance floor. Within a couple years, the Fifth Column, another dance club, moved in and featured avant garde artwork juxtaposed against the restrained elegance of the building's original architecture. In 1995, Fifth Column closed. Before the end of the decade, Platinum nightclub debuted, but by 2008 it, too, closed.

Despite the changes in the building over the years, the architectural value of the building and its interiors remain intact.

"You're never going to see this type of craftsmanship," said John D. Bellingham of Monarc Construction and President of DCPL's Board of Trustees, remarking on the dentil molding, cornices, and frieze architecture.

"It's proven that a city that retains its historic character attracts more tourists," Bellingham said while lamenting "slap-happy" renovations that can do more to distort historic preservation than support it.


Historic interior of the Equitable Building at 915 F Street NW. Photo by the author.

"Walking into this place is like walking into the National Portrait Gallery," said Douglas Jemal, president of Douglas Development Corporation, as his eyes scanned the interior. "Look at the grandeur. This is a special place and deserves a special tenant. None of that strip mall [expletive]."

Noting clothier Ralph Lauren as a possible tenant, Jemal said there is a growing interest among European and American fashion retailers to establish a presence in Washington. Forever 21, H&M, and Zara have stores nearby.

Whether the Equitable Building becomes part of an reemerging downtown fashion district or an upscale restaurant, preservationists agree the development of the Equitable Building will retain the neighborhood's historic character.

"Like so much of the city, I'd love to see another old ghost of a building get a second chance at a new life," said another preservationist. "Saving buildings like this one preserves the soul of our city and keeps us connected."

John Muller is a local journalist and historian. His first book, Frederick Douglass in Washington, DC: The Lion of Anacostia, was published by The History Press last year. John is now at work on Mark Twain in Washington, DC.  

Comments

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Why did you censor Mr. Jemal's language?

by Gregory O. on May 3, 2012 11:33 am • linkreport

In the '80s, if you weren't going to punk shows at 930, you were dancing across the street at The Bank. So many underage girls snuck in there. Suppose it was the same when it was Fifth Column and Platinum. Yessir, both money and time behave like loose quicksilver in a nest of cracks: once they're gone, you wonder where they went! And what the devil you did with them!

by monkeyrotica on May 3, 2012 12:00 pm • linkreport

Nice to read about the history and see the continued evolution of that space. I remember meeting one of my exes at the old Platinum there. That place actually lasted a pretty long time. The old nightclubs of the area really served their long-term development purpose and helped to rebrand the east end of downtown until investment was ready. Ralph Lauren or a similar high end boutique sounds just right for that space and would go a long way towards solidifying that street and neighborhood as DC's new center of high-end shopping away from just Georgetown and Chevy Chase/Friendship Heights.

by Mike O on May 3, 2012 12:15 pm • linkreport

With j crew, zara, and this around F st, I'd be worried -- very worried -- about Georgetown.

Target is NOT going to help.

by charlie on May 3, 2012 12:19 pm • linkreport

remember the old Insect club? That neighborhood was like a set from Hill Street Blues, to completely date myself.

by Thayer-D on May 3, 2012 1:02 pm • linkreport

Georgetown isn't getting anywhere worthwhile until they at the very least widen the sidewalks and introduce performance parking (I would love a congestion tax, but one battle at a time). The neighborhood begs for slow moving foot traffic to go in and out of stores and restaurants to spend money. You can't do it when the sidewalk is five feet wide with tourist blockades and traffic circling for 25 minutes trying to find that one parking spot near Johnny Rockets. Very unfriendly to DC residents. Tourists, on the other hand, are happy to be using their new walking shoes they picked up for the "city."

Gallery Place and Penn Quarter have the infrastructure neccesary to build a real vibrant high-end area if they choose to head in that direction. Once City Center is up, I'm sure it will be the place to be in DC.

by cmc on May 3, 2012 1:03 pm • linkreport

Another old fart reminiscing about the stench of the old 9:30, Fifth Column, and the Insect Club...

by spookiness on May 3, 2012 1:26 pm • linkreport

The stench is missed & Sunny's Surplus that used to be right across the street.

by John Muller on May 3, 2012 1:32 pm • linkreport

DC Space across the street from Insect Club had some awesome shows. The Spy Museum used to be Doc Johnson's "Marital Products" but I wouldn't know anthing about that.

by monkeyrotica on May 3, 2012 2:10 pm • linkreport

I've been in there a few times recently, and while a lot of the original architectural elements remain, the place has been abused pretty badly by its past tenants. It's going to need a lot of work to get it back to its former glory.

And now that Jemal owns it, you can bet it will sit empty for years, decaying further.

by Ron on May 3, 2012 2:43 pm • linkreport

Ron, why do you say that? I live across the street from here and just about every retail bay on the block is now full.

by c2b16e on May 3, 2012 3:02 pm • linkreport

Great, so when will Jemal say the same things about the buildings at 11th and K that he wants to raze?

http://www.washingtoncitypaper.com/blogs/housingcomplex/2012/05/03/rotting-jemal-building-will-get-its-day-in-court/

by m on May 3, 2012 4:56 pm • linkreport

nice call m! He's doing a demo by neglect on that one.

by Thayer-D on May 4, 2012 6:15 am • linkreport

I doubt Jemal is going to actually demo those old houses. It's a ploy by him because of the city's blighted property tax. He knew very well that the Historic Preservation board would likely try to block it.

by A-lo on May 4, 2012 11:45 am • linkreport

This is infuriating to me. It is so disgusting to me how the DC Preservation League hosts fancy fundraisers in buildings that are the antithesis of the values they purport to uphold. Last year's shindig at the Wonder Bread factory and the party described here let rich people enjoy locations that Douglas Jemal has kept off limits to everyone else and that he has done nothing to preserve (especially in the case of the WB factory, which was looking pretty dangerous and actually had a bunch of violations found as they prepared it for the party).

Jemal's buildings look like crap (and often dangerous crap--the roof on one of his buildings across from the convention center was held up by a ROPE) for years or decades, blighting neighborhoods and discouraging investment. The buildings are so badly neglected that they lose some of their historic features. He avoids paying property taxes til the buildings are about to be seized, and fights the blighted property tax with spurious arguments. And the DC Preservation League is helping him get good publicity (and probably a tax break)? What a crock.

by sb on May 4, 2012 1:59 pm • linkreport

This space will never be succesful
as anything other than a nightclub. They already tried this with the Limelight in New York City at 20th and 6 Ave. It has failed too as a retail mall. DC is a city that does not welcome nightclubs, and only makes it difficult for business owners to operate. The ANC does not want clubs or noise, but they purchased their condo when this building was a nightclub. The best building in DC is the old National Bank at 14th and G st NW. It makes 915 F St look like a dump.

by JRS on Jun 10, 2013 1:56 pm • linkreport

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