Development
Want a Trader Joe's? Then add more residents
Residents in many neighborhoods often say they wish their neighborhood had a Trader Joe's or other new retail options. There's only one real way to get such businesses to move in: Add more residents who can shop there.
Lydia DePillis writes about some recent zoning fights. Along Georgia Avenue, ANC 4B fought a proposal to build 400 apartments and retail at the Curtis Chevrolet site, now slated for a Wal-Mart.
The 4B resolution stated, "Our Community is homeowner-based and family oriented, we want to maintain the character and integrity of our community," and "With the addition of over 1000 more residents in a compact area the likelihood of crime and violence increases dramatically." Lydia says the neighbors wanted a Trader Joe's, Whole Foods, and a movie theater for the site.
Many neighborhoods talk about how they want a Trader Joe's or Whole Foods, or in many cases even any grocery store. But then, at the same time, they oppose new housing in the neighborhood because of fears of traffic (or crime, which makes absolutely no sense since more people being around reduces crime).
The Trader Joe's moved in to the West End while the West End was dramatically developing. Whole blocks of formerly light industrial uses were turned into fairly high density residential buildings (high density for DC, not for most other cities). In Logan Circle, the Whole Foods moved in knowing that substantial development was planned or already underway in the immediate vicinity.
In Cleveland Park, there are constant debates about the health of the commercial strip and the overlays that limit restaurants in an effort to attract more non-food establishments. But the real reason there aren't more non-food establishments is that there aren't enough people. If the long-ago proposal had gone forward to turn the Park and Shop strip mall into some tasteful larger buildings, similar in size to others on Connecticut Avenue, instead of landmarking the thing, Cleveland Park could have more of what it wants.
It's simple. Unless your neighborhood is in the process of growing rapidly, it's unlikely to get more retailers and probably not the kind you want. Most of the time, the retail market is close to an equilibrium where the number of retailers matches the demand for retail in that area. Only when a neighborhood is gaining population is the time ripe to add more.
Once upon a time, the commercial corridors thrived without this added housing, except for two factors. First, family sizes were substantially larger, and a typical single-family house might have parents, 3-4 kids and even some relatives living there. Now, family sizes are smaller, but many neighbors also fight proposals to allow basement or garage apartments, even though those would simply restore the numbers of people that the house used to hold.
Second, people shop more online and more in suburban big box centers. That's not going to change. Bringing big box retail into DC, as these Wal-Marts do, might keep more of the tax dollars from big box shopping in DC, but won't create healthy neighborhood shopping corridors.
Neighborhoods can either stay the same size, and see local retail gradually decline as online shopping grows and DC adds big box stores. Or, they can add enough new residents to support new retail options. Most of us prefer the latter. Some people, though, want to stop new residents but also have the retail. That's completely unrealistic.
Lydia also reports that the last act of the lame-duck ANC 5C, which includes Bloomingdale, was to oppose Big Bear Cafe's request to change its zoning to commercial. Since several new, more retail-friendly commissioners are joining in the new year, there's a good chance they will quickly reverse course, and even so, the Zoning Commission is unlikely to heed this last gasp stance against change.
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by Erik Weber on Dec 22, 2010 11:41 am • link • report
On the other hand, you can't quite say the same thing about the Columbia Heights Target, which more and more resembles a Soviet commissary -- depressing, apathetic staff, everything's painted red, and the lines are huge, despite there being nothing on the shelves.
by andrew on Dec 22, 2010 11:46 am • link • report
by jnb on Dec 22, 2010 11:48 am • link • report
The first part of the argument is cogent, although untested (because of smaller familes there are less people in a particular area). But the second part -- people shopping online and in bigbox -- doesn't apply to grocery stores.
The reality is this is market controlled by a few large enterprises,and we've accepted the efficiencies they bring, at the cost of destroying small retailers.
Retailing laws -- as in Germany or Japan -- preserve those small retails spots but at a huge cost.
by charlie on Dec 22, 2010 11:57 am • link • report
by SE on Dec 22, 2010 12:00 pm • link • report
by JS on Dec 22, 2010 12:03 pm • link • report
by Rob Pitingolo on Dec 22, 2010 12:04 pm • link • report
A cool town studios article I recently read talks about Gen Y being willing to live in Micro lofts in amenity rich neighborhoods. Micro lofts are like compact studio apartments with around 300SF.
Perhaps the district's amenity and transit rich neighborhoods need some of these micro-lofts both to have another tier of pricing for market rate units and as an answer to affordable housing for childless households. Smaller units reduces cost and thereby level of subsidy to each affordable housing unit. It also puts them in housing they may want an upgrade from at some point so the recipient still has some incentive to work to improve their earnings. Finally, I think the taxpayers not in the affordable housing program will find less reason to be resentful.
by Jason on Dec 22, 2010 12:40 pm • link • report
If/when Fragers gets pushed out, I'll start to complain.
by andrew on Dec 22, 2010 12:41 pm • link • report
@ Rob, I would say that if the Trader Joes in the West End is among the highest grossing on the east coast as Eric states, I'm thinking that while they may want some minor concessions, they would be short-sighted if they did not recognize the huge economic potential in the District.
by Randall M. on Dec 22, 2010 12:48 pm • link • report
Yeah, I always plan my shopping trips around what's convenient for the merchant. Sounds like a winning strategy to me.
by Paul on Dec 22, 2010 12:48 pm • link • report
The situation you describe pretty much holds true throughout the metro area. I avoid pretty much all retail from Friday to Tuesday if I can help it. Otherwise, the stores will be mobbed, or post-mob trashed, with 1/3 of the items on my list not available. This is a habit I've acquired after 14 years. The retail environment in this region just seems to suck compared to other places I have experienced.
by spookiness on Dec 22, 2010 12:51 pm • link • report
by Richard on Dec 22, 2010 1:19 pm • link • report
They're talking about the restocking of the entire store (product being brought from warehouses to the store). Other retailers do stock during the day and during the entire week, bringing product from the back out to the storefront.
I think the real problem is that plenty of stores were just unprepared for the popularity of these urban stores. The Target in Columbia Heights was pretty terrible when it opened - nothing on the shelves. It got better. I feel like things are usually there when I go, though it was pretty bad around late August/early September when it was swarming with college kids buying stuff.
by MLD on Dec 22, 2010 1:42 pm • link • report
by JS on Dec 22, 2010 2:12 pm • link • report
*sigh* OK, whose turn is it to show Charlie how to order groceries on the internet? :) Seriously, before the Safeway moved into City Vista, the internet was the ONLY way that I got groceries for years. I still do it occasionally for big orders. It's easy, the delivery guys are friendly, and the produce is always fresh.
by tom veil on Dec 22, 2010 2:38 pm • link • report
Included in the Connecticut Ave. commercial strip is a modest, neighborhood-serving supermarket. I doubt that a major grocery store would want to locate less than a block away. And the reason why the 'hood rallied around to preserve the Park & Shop center and voted in the Cleveland Park historic district 25 years ago is that a developer proposed "some tasteful larger buildings, similar in size to others on Connecticut Avenue", just like at Van Ness! I don't see a Trader Joe's located near Van Ness, despite all the density and frequent retailer turnover there.
Now, on Wisconsin Avenue most people would dearly love to see a Trader Joe's instead of the tone deaf, small-business unfriendly, Pringle-pushing, Salvation Army-hating Giant chain that seems to have a lock on the real estate there.
"In Cleveland Park, there are constant debates about the health of the commercial strip and the overlays that limit restaurants in an effort to attract more non-food establishments. But the real reason there aren't more non-food establishments is that there aren't enough people. If the long-ago proposal had gone forward to turn the Park and Shop strip mall into some tasteful larger buildings, similar in size to others on Connecticut Avenue, instead of landmarking the thing, Cleveland Park could have more of what it wants."
by Green Cleveland Park on Dec 22, 2010 2:49 pm • link • report
I can only imagine what a Wal-Mart at the Missouri-Georgia intersection will do to traffic, which is already a mess during rush hours all the way from Military and Connecticut to Riggs Rd. and South Dakota.
by Theophylact on Dec 22, 2010 3:34 pm • link • report
Most people over the age of 30 will always want to drive to grocery stores.
by JB on Dec 22, 2010 4:44 pm • link • report
They also would make sense for the 14th Street corridor below U St. There are big spaces, lost of people in walking distance who'd like an alternative to Giant or Safeway, not to mention Whole Foods.
TJ's does well with small space. The Foggy Bottom store is smaller than the one in Rockville and does a bigger volume, with a better selection.
The Wal-Mart in Brightwood is not much of a consolation prize. The area is filled with middle class home owners, but it's stuck with somewhat rundown, low-end retail strips. It will make the Georgia/Missouri intersection even more of a choke point.
by Rich on Dec 22, 2010 5:06 pm • link • report
is there any evidence that 'more people being around' reduces crime? i've used it before -- said it before -- but i'm usually concerned with 'subjective safety' -- having some place that feels safe(r). Whether or not it actually is safer is a different story.
so, if 'more people being around' or greater populations of people living in an area produced greater safety/less crime, then cities would be relatively crime-free compared to the burbs, right?
DC population is up, and so is violent crime (per capita), right? not sure how this compares to the crime rate in the burbs, or if it's just a bump in the data. national crime rates have been dropping for 30 years, as the national population has been increasing. correlation?
i know Wal-Mart and other big box store (big) parking lots are magnets for crime.
Neighborhoods can either stay the same size, and see local retail gradually decline as online shopping grows and DC adds big box stores.
my guess is that online shopping for physical goods (where shipping is required) is probably still growing, but i'm guessing it'll level off in the next few year, and possibly even drop significantly - mainly due to rising transportation/shipping costs.
as for allowing big boxes to come into DC and destroy local retail, that's a choice that DC has to make - i don't think it's inevitable.
by Peter Smith on Dec 22, 2010 5:31 pm • link • report
The Cleveland Park Park and Shop was one of the first shopping strips of its kind to be developed in the United States. It is indeed historic and certainly deserves its landmark designation.
The shopping strip sat vacant for 20 years before Douglas Jemel (his first project in DC, by the way) tastefully redeveloped the complex in the late 1980s. At first glance, the shops and parking lot appear to take up a lot of land, but the lot actually is not all that big. At most, a 200- or 300-unit apartment complex could have been built there. That would have brought additional people to the neighborhood, but not enough to alter the retail paradigm along that stretch Connecticut Avenue.
by Anonymous on Dec 22, 2010 5:50 pm • link • report
by Doug on Dec 22, 2010 7:19 pm • link • report
TJ's is sort of a niche, though: we've already got one in Arlington and Foggy Bottom. There's already a Harris Teeter in the Adams Morgan area. Logan Circle has a Whole Foods. I don't expect TJ's to be like Giant or Safeway where there's one in every neighborhood. I expect at most 1 or 2 per city.
by JustMe on Dec 22, 2010 7:34 pm • link • report
Is this a slam against the height limit? If so, its unfounded. According to 2000 census data, the District has the 7th highest residential density of any city in the United States--a perfectly respectable level of density give its size (8th largest, if you look at it as the heart of a metropolitan area rather than a political jurisdiction) and age (most of the city outside the L'Enfant city and Georgetown was platted and built in the 20th century, whereas denser US cities like Boston, New York and Philadelphia were well established by then).
by Chris on Dec 22, 2010 7:54 pm • link • report
by davidj on Dec 22, 2010 8:27 pm • link • report
Actually, if I remember correctly it was the Whole Foods (or more precisely 'Fresh Fields' which was later bought out by Whole Foods) which kicked off the redevelopment of Logan Circle (which was still known as Shaw at the time.) The Council had been working with Fresh Fields to establish a store in the District in the hopes of sparking rejuvenation. And the location which the District government had chosen was something like 13th and U. It was all a done deal when a local Realtor (Connie Maffin)got others together to start a movement to get the location changed to what was then a pretty scary block of P Street (car repair shops and the like during the day, abandoned at night) and pretty blighted except some of the houses directly on Logan Circle and Vermont Avenue near it which had been redone. They went all out to convince Fresh Fields that their neighborhood could re-develop if only it had an anchor 'organic' food store like the upscale Fresh Fields. They were successful and that area redeveloped pretty quickly. 13th and U which lost out on that store is still struggling to catch up.
by Lance on Dec 22, 2010 10:20 pm • link • report
by JM on Dec 23, 2010 1:30 am • link • report
by KevinM on Dec 23, 2010 8:13 am • link • report
by Bob See on Dec 23, 2010 10:09 am • link • report
by Rich on Dec 23, 2010 10:50 am • link • report
Natural foods are popular with African-Americans---about a third of the customers at the natural food co-op to which I belonged in Atlanta were Black. A middle class area undergoing generational succession and some economic upgrade like Brightwood could easily sustain a TJ's and it would pull people from Takoma and Shepherd Park/Colonial Village who otherwise wouldn't shop on Georgia Avenue. The middle class Black areas that exist in DC are relatively rare in other cities. The areas in Atlanta re suburban and no where near the same density. There probably are parts of Queens that are somewhat comparable and TJs would be remiss in not giving them a look.
by Rich on Dec 23, 2010 11:05 am • link • report
In their defense, Wal-Mart feeds off of poverty and depends on attracting and fostering poverty in order to thrive. I can completely understand the attitude of "I'd rather having nothing in my neighborhood than a Wal-Mart."
by JustMe on Dec 23, 2010 11:52 am • link • report
But I also have to agree with JM - where a Trader Joe's or Whole Foods in particular opens has nothing to do with density, but rather how affluent a community is. If it really had to do with density, then why would Trader Joe's open so many locations in suburban areas? Suburbs are signficantly less dense than urban areas, and shopping centers are typically comprised of strip malls that are miles from any houses. Same with Whole Foods decision-making process. They are looking for wealthy neighborhoods, period (and yes, I consider 14th and P an extremely expensive area to live in).
by SP on Dec 23, 2010 3:21 pm • link • report
Of course 'improvement' is relative. But I'd still say that prior to Whole Foods/Fresh Fields coming in, the immediate area there was one where 99% of the folks who've moved in there AFTER the opening of that store, would never have moved into that area.
Here's a Wash Post article from the period. I think it makes my point, not that it discounts you point that it had actually been worse beforehand. Incidentally, I personally remember a garage being on the site where Whole Foods/Fresh Fields now stands ... and it only shut down maybe a matter of months (or a year at most) before the digging for the store began.
www.washingtonpost.com/ac2/wp-dyn/A2272-2001Mar27?language=printer
Palace of Plenty
Food, Class and the Coming of Fresh Fields to Logan Circle
By Anne Hull
Washington Post Staff Writer
Sunday, April 1, 2001; Page W19
by Lance on Dec 23, 2010 5:14 pm • link • report
What's up with the hateration for WalMarts? They are a business that you are not obligated to shop at or work for. Anywhere they open a store I bet there will be lines for days to apply for jobs, and the folks that get hired will be happy. Further, I bet the neighbors will shop there and be glad for the convenience and the prices. Get real...
by KevinM on Dec 23, 2010 5:29 pm • link • report
by Mong on Dec 23, 2010 6:56 pm • link • report
by Rich on Dec 23, 2010 11:59 pm • link • report
'The area still had its share of soup kitchens, homeless shelters and armed robberies. But in 1997, an unlikely retailer began scouting the area for property.'
It may have been better than before, but it was far from gentrified.
by Lance on Dec 25, 2010 2:03 pm • link • report
by Lee on Dec 26, 2010 12:45 pm • link • report
by Rich on Dec 27, 2010 3:03 pm • link • report
by Kris on Dec 28, 2010 10:11 am • link • report
by W Jordan on Dec 29, 2010 11:59 am • link • report
by Yuri Artibise on Jan 1, 2011 8:19 pm • link • report
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